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Selling Power Interview

Posted on May 29, 2008 by Jason Stewart

I did an interview with Selling Power for their Salesforce.com newsletter, talking a little bit about Demandbase, Vertical Response, and general ease of use and the depth and breadth of partner applications available for Salesforce.com users. Registration is required, but it’s free. Here is the desciption from the newsletter:

CUSTOMER INTERVIEW: How Demandbase Uses AppExchange to Increase Lead Generation Efficiency
Customer: Jason Stewart Title: Senior Manager, Demand Generation
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SP: What is Demandbase all about?
JS: Demandbase is an online, pay-as-you-go marketplace for business contact information. We’ve partnered with some leading data providers, such as Hoovers, D&B, Business Watch Network, and LexisNexis to create a place where B2B salespeople can purchase business contact information (often including email address) without a subscription and without a minimum purchase….read more.

About Jason Stewart

Mr. Stewart leads demand generation programs for Demandbase and is a recognized marketing technologist and thought leader in the B2B lead generation and lead management space. He founded and leads the Salesforce.com user group in San Francisco and was one of the first 500 people to complete the Salesforce.com Certified Administrator process. He has spent 12 years in B2B telesales, demand generation, lead management and marketing operations with a variety of public and privately held software companies. He earned his BA in English from Rutgers University.
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