A Busy Week in the B2B Marketing Cloud : Best Practices in B2B Demand Generation

Category Cloud

What's New

December 4, 2009
BtoB Online
Demandbase Professional for Publishers Debuts

December 1, 2009
DemandGen Report
Leading Demand Gen Solution Providers Connect To Form “The Marketing Cloud”

November, 2009
DestinationCRM
Climbing to New Heights of Lead Generation

November, 2009
Harvard Business Review
Paths to Revenue: Mid-Market CEOs Share Best Practices

October 12, 2009
DemandGen Report
Demandbase Adds Analytics To Provide Deeper Insights Into Lead Sources, Behavior

October 6, 2009
BtoB Online
Demandbase Enhances Customer Acquisition Solution

September, 2009
Business Week
To Generate Sales Leads, Develop an Inbound Marketing Strategy

Demandbase In the News

Mr. Stewart leads demand generation programs for Demandbase and is a recognized thought leader in the B2B lead generation and lead management space. He founded and leads the Salesforce.com user group in Salesforce.com’s headquarters location (San Francisco) and was one of the first 500 people to complete the Salesforce.com Certified Administrator process. He has spent 10+ years in B2B telesales, demand generation, lead management and marketing operations with a variety of businesses including Maxager Technology, MarketLive, and Inference Corporation. Mr. Stewart has advised emerging software companies including Spoke and Kieden (acquired by Salesforce.com). He earned his BA in English from Rutgers University.

Chris Golec

Mr. Golec is CEO of Demandbase – a provider of On Demand Software and Services to improve demand generation at B2B companies. Prior to founding the company in 2005, he co-founded Supplybase in the mid-90’s. Supplybase was a successful supply chain software company that created significant customer value before being acquired by i2 Technologies in 2000 as part of the largest software merger in history. Before entering the software industry, Mr. Golec spent the previous 10 years of his career with GM, DuPont, and GE serving in engineering, sales and marketing roles. He holds a B.S. in Chemical Engineering and an M.B.A.

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A Busy Week in the B2B Marketing Cloud

by Jason Stewart

Dreamforce, Salesforce.com's annual "global gathering" starts tomorrow - and Demandbase is going to be there. Complete details about how to find us, including some great B2B Marketing breakout sessions, can be found here:

Demandbase at Dreamforce 2009

And if you're a B2B marketer and you plan on being in San Francisco on Thursday night (11/19) join us at booth 204, or in the Marketing Cloud for the Marketing Party of the Year at Dreamforce 2009.

There will be continued coverage of the event all week. Here's a recap of last year's event:

Session Recording: Secrets to Email Campaign Success

Session Recording: Lead Management 101

Top Three Best Changes at Dreamforce 2008

Dreamforce 2008: Notes from the Keynote

November 16, 2009 in Business to Business (B2B) Marketing, CRM and SFA, Dreamforce, Salesforce.com | Permalink