10 B2B Demand Generation Strategies for 2010 : Best Practices in B2B Demand Generation

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December 4, 2009
BtoB Online
Demandbase Professional for Publishers Debuts

December 1, 2009
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Leading Demand Gen Solution Providers Connect To Form “The Marketing Cloud”

November, 2009
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Climbing to New Heights of Lead Generation

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September, 2009
Business Week
To Generate Sales Leads, Develop an Inbound Marketing Strategy

Demandbase In the News

Mr. Stewart leads demand generation programs for Demandbase and is a recognized thought leader in the B2B lead generation and lead management space. He founded and leads the Salesforce.com user group in Salesforce.com’s headquarters location (San Francisco) and was one of the first 500 people to complete the Salesforce.com Certified Administrator process. He has spent 10+ years in B2B telesales, demand generation, lead management and marketing operations with a variety of businesses including Maxager Technology, MarketLive, and Inference Corporation. Mr. Stewart has advised emerging software companies including Spoke and Kieden (acquired by Salesforce.com). He earned his BA in English from Rutgers University.

Chris Golec

Mr. Golec is CEO of Demandbase – a provider of On Demand Software and Services to improve demand generation at B2B companies. Prior to founding the company in 2005, he co-founded Supplybase in the mid-90’s. Supplybase was a successful supply chain software company that created significant customer value before being acquired by i2 Technologies in 2000 as part of the largest software merger in history. Before entering the software industry, Mr. Golec spent the previous 10 years of his career with GM, DuPont, and GE serving in engineering, sales and marketing roles. He holds a B.S. in Chemical Engineering and an M.B.A.

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10 B2B Demand Generation Strategies for 2010

by Jason Stewart

I did a dry run of our Wednesday (12/2/2009) webinar, Top 10 B2B Demand Generation Success Strategies for 2010 with Howard Sewell from Connect Direct this morning. I have to tell you that he has put together some outstanding recommendations and tips for BtoB companies in 2010. A recording will be made available if you can't join us live, but as the Q&A at the end of the webinar could be the best part of the discussion so you should join us if you can.

The full description and registration form is available here.

You'll get a copy of Howard's High-Tech Direct Marketing Handbook just for registering, a collection of more than 65 tips and techniques on demand generation strategy, offers, creative, media and more, compiled from CDI’s 15+ years of developing successful marketing strategies for B2B clients. Hope you can join us!

December 01, 2009 in Business to Business (B2B) Marketing, Marketing ROI, Webinars | Permalink